Sending an emergency alert should never be a financial decision.
Omnilert has always adhered to this simple principle when it comes to pricing: Sending an emergency alert should never be a financial decision. It can be very tempting to purchase a discount mass...
View ArticleIs Digital Signage Part of Your Emergency Communications Strategy?
Reaching your people via the way they consume information is the essence of a multi-modal or multi-channel approach. Our world presents a multitude of communication vehicles, each with their own...
View ArticleDo You Scenario? How to Remove Emotion when Every Second Counts
There is a rapidly approaching twister forming just minutes away and you need to notify your community to seek shelter… NOW. Security cameras confirm that there is an active shooter in the lobby and it...
View ArticleThe Crisis Communication Continuum Part One
Communicating with the masses has been a fundamental challenge humans have grappled with since the dawn of existence. As time progressed, the ingenuity of man yielded advancements in the ability to...
View ArticleThe Crisis Communication Continuum Part Two – Before
Continuing from last week’s post, introducing the Crisis Communication Continuum, we move onto the first step: Before Preparations before an incident occurs is the most important aspect of the...
View ArticleFailure is not an option. It’s inevitable.
Another clear case for multimodality. Here’s a topic that can be uncomfortable for some to address, yet is too important to ignore: Technology will fail. Networks have outages. Storms knock down phone...
View ArticleThe Most Important Minute.
The unthinkable is happening. Lives are now at risk. The clock is ticking. What do you do during the first minute of a critical incident? The first minute is an adrenaline-fueled race against the...
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